

Shopping local is the best way to support your local economy and help ensure that the businesses in your community continue to thrive. When you shop local, you get unique items from local artisans, farmers, and retailers that you can’t find anywhere else. You also get the satisfaction of knowing that your money is going directly to support your local economy and the people in your community. So come out and support your local businesses today!



Introducing Diff Eyewear: the newest and most stylish way to protect your eyes from the sun. Featuring a wide selection of lenses, frames, and colors to choose from, Diff offers something for everyone. Our polarized lenses provide maximum protection against harmful UV rays while our lightweight frames are designed with comfort in mind. Whether you're looking for a classic look or want to stand out with bolder styles, you can find it at Diff Eyewear! Plus, every pair sold helps fund eye care treatments around the world - so you can look good and do good at the same time. So what are you waiting for? Get your new shades today and show off your style!

diff eyewear

DEAN - MIDNIGHT MARBLE + GREY + POLARIZED SUNGLASSES

DEAN - BLACK + GREY POLARIZED SUNGLASSES

DEAN - BLACK TORTOISE + GREY POLARIZED SUNGLASSES

DEAN - MATTE BLACK + GREY POLARIZED SUNGLASSES

DEAN - WHISKEY + GREY POLARIZED SUNGLASSES



Shopping local in Lubbock is the perfect way to support your community and get the best deals around! With an array of unique stores and restaurants, you'll find everything you need and more. Plus, you'll be supporting local businesses and helping to boost the local economy. So come on down and shop local in Lubbock!



Welcome to River Rose, the perfect place to relax and enjoy nature’s beauty. Located on the banks of a tranquil river, River Rose offers stunning views that will take your breath away. Our property features luxurious cabins with all the amenities you need for a comfortable stay. Enjoy cozy fireplaces, private decks overlooking the river, and fully stocked kitchens—all within walking distance of our nearby activities like fishing, kayaking and more! 

Our helpful staff is always available to help make your stay as enjoyable as possible. We offer packages tailored for couples looking for a romantic getaway or families seeking an outdoor adventure. Whether you're planning a weekend trip or an extended vacation in nature's paradise, we have something special just waiting

River Rose

Dean Polarized  Sunglasses

Introducing DEAN - BLACK MARBLE + GREY POLARIZED SUNGLASSES, the ultimate accessory for the fashion-forward and practical individual. Crafted by diff eyewear, these sunglasses offer a sleek black marble frame with grey polarized lenses, providing superior protection against harmful UV rays and reducing glare for optimal vision. The classic aviator style is perfect for any occasion, while the high-quality construction ensures durability and long-lasting wear. Elevate your style and protect your eyes with DEAN - BLACK MARBLE + GREY POLARIZED SUNGLASSES.